Personal Chefs for Everyone: Bespoke House Calls in the Digital Age – The Indian Express

Personal Chefs for Everyone: Bespoke House Calls in the Digital Age – The Indian Express

Food experience
Related News Daniela Mass, right, a chef, prepares several meals for her client, Beth Fisher, and her husband at Fisher’s apartment in New York, April 3, 2019. (Hiroko Masuike/The New York Times)Every Monday, chef Daniela Mass arrives at Beth Fisher’s Upper East Side apartment with grocery bags full of ingredients like spaghetti squash, salmon, sweet potatoes and Swiss chard. In the Fishers’ kitchen, she prepares three four-person meals for Fisher and her husband, along with snacks.
The weekly cost for a visit by Eat Well Food by Daniela, Mass’ service: $300. AdvertisingFisher, 56, a marketing executive, also works with Laura Solin-Valdina, owner of wardrobe makeover company NYCStylist. For the past year, Solin-Valdina has organized and curated Fisher’s outfits at the rate of $350 per hour (with a 20-hour minimum).“She cleaned out my closet, updated my wardrobe and brought 10 department stores to my apartment, ” Fisher said. .


“It was rack upon rack of clothing. It was transformative.”Fisher is trading time for money, and she is part of a growing number of people who invite human service providers into their homes to help them with time-consuming, errandlike tasks that require skill and focus.
“I don’t want to spend my time shopping online or at the stores, ” she said. “I would rather spend time connecting with family, staying fit or reading. Having someone shop for you whether it’s clothing or food is very efficient and cost effective. .

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